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How do you find the MSRP price?

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An alternative to that is to designate the cost amount as 100% and add the markup percentage to it. For example if your cost is $10.00 and you wish to markup that price by 40%, 100% + 40% = 140%. Multiply the $10.00 cost by 140% and get the retail price of $14.00. You may also wish to visit our Retail Sales Calculator.
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